Privacy Policy
1. Data Controller
Amelung & Partners / Be My Guest Consulting S.L.U.
Owner: Peggy Amelung Laurenzana
Address: Torrent de les Alzines 14, 08328 Alella (Barcelona), Spain
Phone: +34 663 686 811
E-mail: info@amelungpartners.com
2. Scope and Legal Basis
We process personal data in compliance with the General Data Protection Regulation (GDPR) and Spanish data-protection law.
Purposes & legal bases (Art. 6 GDPR):
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Operating and securing the website – legitimate interest (Art. 6 (1)(f))
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Responding to enquiries and communication – contractual or pre-contractual (Art. 6 (1)(b))
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Sending newsletters and marketing content – consent (Art. 6 (1)(a))
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Legal obligations – Art. 6 (1)(c)
3. Data Collected
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Identification and contact details (name, email, phone, address, company – if provided)
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Technical data (IP address, browser, operating system, time zone, pages visited)
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Communication data (messages via contact form or email, bookings)
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Preference and consent data (cookies, marketing choices)
4. Hosting and Processors
Hosting Provider: Wix.com Ltd., 40 Nemal St., 6350671 Tel Aviv, Israel.
Wix may process data on servers in the EU, US or other jurisdictions under Standard Contractual Clauses (SCCs) ensuring GDPR-level safeguards.
Privacy: https://www.wix.com/about/privacy
Other Processors / Services:
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Google Analytics (Google Ireland Ltd.) – usage analytics, IP anonymization enabled. Opt-out: https://tools.google.com/dlpage/gaoptout
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Meta Pixel (Meta Platforms Ireland Ltd.) – ads measurement / retargeting (with consent).
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Wix Analytics – traffic and visitor behavior analysis within Wix.
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Wix Email Marketing – newsletter delivery and list management.
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TidyCal (Gumroad Inc., 225 Valencia St, San Francisco CA 94103, USA) – appointment scheduling tool (see Section 10).
International data transfers are protected under SCCs or equivalent mechanisms.
5. Retention
We keep personal data only as long as necessary for the purposes stated and any applicable legal retention periods.
Contact/enquiry data are deleted once handled unless longer retention is required by law.
6. Cookies
This site uses cookies to improve usability and security.
Some are essential (“session cookies”); others persist (“persistent cookies”).
You can manage or disable cookies in your browser. Deactivation may limit some functions.
7. Analytics and Tracking Tools
Google Analytics
Used to analyse visitor interactions. Data may be transferred to Google servers with IP anonymization enabled.
Legal basis: Art. 6 (1)(f) GDPR.
Opt-out add-on: https://tools.google.com/dlpage/gaoptout?hl=en
Meta Pixel (Facebook Pixel)
Used for ad conversion measurement and targeting on Facebook and Instagram.
Legal basis: Art. 6 (1)(a) GDPR (consent). Consent can be withdrawn anytime.
Wix Analytics
Provides aggregated website traffic data for performance improvement.
Legal basis: Art. 6 (1)(f) GDPR.
8. Newsletter
If you subscribe to our newsletter, we collect your email address and any voluntary details you provide.
You may unsubscribe at any time via the link in each newsletter.
Sent via Wix Email Marketing.
Legal basis: Art. 6 (1)(a) GDPR (consent).
9. Contact Form
Data submitted through our forms (e.g., name, email, phone) is used to respond to your enquiry.
We delete data once it is no longer required or restrict processing if retention is legally required.
Legal basis: Art. 6 (1)(b) GDPR.
10. Appointment Booking (TidyCal)
We use TidyCal, a scheduling tool provided by Gumroad Inc., 225 Valencia St, San Francisco CA 94103, USA, to allow visitors to book appointments online.
When you book, the information you enter (name, email, chosen time, message) is transmitted to and processed by TidyCal to manage the meeting.
Legal basis: Art. 6 (1)(f) GDPR (legitimate interest in simple appointment management). If you give explicit consent, Art. 6 (1)(a) GDPR applies and you may withdraw it at any time.
Data transfer: Data may be transferred to the USA under EU Standard Contractual Clauses (SCCs) to ensure adequate protection.
More information: https://tidycal.com/privacy
11. Social Media Plugins / Links
Our website may include social media links or plugins (e.g. Facebook, XING). When you interact with them, data may be sent to the provider. Please check each provider’s privacy policy.
12. Security (SSL/TLS)
We use SSL encryption to protect data transmissions. An encrypted connection appears as “https://” and a lock icon in your browser.
13. Your Rights
You have the following rights regarding your personal data:
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Access to your data
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Rectification or erasure
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Restriction of processing
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Data portability
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Objection to processing
To exercise these rights, contact us at info@amelungpartners.com.
You also have the right to file a complaint with the Agencia Española de Protección de Datos (AEPD) https://www.aepd.es.
14. Objection to Unsolicited Emails
We object to the use of our contact details for sending unsolicited advertising or mass emails. We reserve the right to take legal action against spam or unwanted communications.
